Web Development for UK Businesses

Consent that actually gates, accessibility that survives procurement.

Serving the United Kingdom

EasyWork Solutions builds websites and web applications for UK companies from Surat, India. Two requirements shape a UK build more than anything technical: PECR governs cookies more strictly than most people assume, and accessibility is a gating question the moment you sell to the public sector or a large organisation.

In short

Web development for UK businesses must satisfy PECR, which requires consent before non-essential cookies are set rather than after, and increasingly WCAG 2.2 AA accessibility, which public-sector and enterprise procurement treats as a pass-or-fail question. EasyWork Solutions builds to both from the design stage, with around four hours of live overlap daily.

At a glance

Time difference
India is 4.5 hours ahead in winter, 5.5 in summer — around four hours of daily overlap
Cookie rules
PECR requires consent before non-essential cookies are set — a banner that logs a preference while scripts already fired does not comply
Accessibility
WCAG 2.2 AA built in from design, because procurement treats it as pass-or-fail rather than as a nice-to-have
Overlap
Around four hours of live overlap every working day — your morning is our afternoon
Hosting
UK or EU regions where residency is required, decided during architecture rather than after launch
Invoicing
GBP or USD. As a non-UK supplier our invoices carry no UK VAT — normally a reverse charge on your side
Handover
Source code, design files, credentials and documented data flows on final payment

PECR is stricter than the banner on most UK sites suggests

The most common technical failure we find on UK websites is a consent banner that does not gate anything. Analytics and marketing tags fire on page load, the banner appears, the visitor clicks something, and their choice changes nothing except a stored preference. This is straightforwardly non-compliant and it is extremely common, because banners are usually added to a finished site rather than built into one.

The Privacy and Electronic Communications Regulations require consent before non-essential cookies or similar technologies are set. That is a sequencing requirement, not a disclosure requirement, and it is what most implementations get wrong. Doing it properly means non-essential scripts genuinely do not load until consent is given, the choice is recorded with a timestamp and the version of the notice it applied to, refusing is as easy as accepting, and withdrawal later actually takes effect.

It is inexpensive when planned and irritating when retrofitted, particularly where a tag manager has accumulated scripts over several years that nobody can now attribute to an owner. Auditing what actually fires on your pages before consent is a short exercise and is usually more surprising than clients expect.

Accessibility as a procurement gate

UK public sector bodies operate under accessibility regulations, and that requirement propagates outward: if you supply them, or hope to, your own digital services get examined. Large private-sector buyers increasingly ask the same questions, and universities, NHS-adjacent organisations and charities almost always do.

The practical target is WCAG 2.2 AA. The failures that cause a bid to fail are consistent and unremarkable — colour contrast chosen for brand rather than legibility, form inputs with no programmatically associated label, content that cannot be reached or operated by keyboard, dynamic updates a screen reader never announces, and images carrying meaning with decorative alternative text.

Built in from the design stage this adds modestly to a project. Retrofitted after a design is signed off it usually means revisiting the colour palette and the component library — which is to say, revisiting the two things the sign-off was supposed to settle. That is why we raise it during design rather than during testing.

An accessibility statement that is actually true

UK organisations subject to the accessibility regulations must publish an accessibility statement, and a large proportion of published statements are inaccurate — they claim full conformance for sites that plainly do not conform, or they were written once and never revisited after three years of content changes.

An inaccurate statement is worse than an honest one. A statement that says "partially conformant" and lists the specific known issues with a remediation timeline is defensible and demonstrates competence. One that claims full conformance and is trivially disproved by opening the site with a keyboard is not.

So we produce the statement from an actual audit rather than from a template, listing what conforms, what does not, why, and when it will be addressed. That document then survives being read by someone who checks it, which is the only test that matters.

The integrations UK business sites actually need

UK web projects tend to share a set of integrations that rarely come up elsewhere. Address lookup by postcode, which UK users expect and which materially reduces failed deliveries and support contacts. Companies House lookup for B2B sign-up flows, so a business customer types a company number rather than filling in six fields you then have to verify.

Payment providers popular in the UK, and for subscription businesses, Direct Debit — which behaves nothing like a card payment. It has a mandate setup process, a notification requirement before collection, a several-day settlement window, and a guarantee scheme that allows the payer to reclaim a payment. Modelling that as "a card charge with a delay" produces reconciliation problems within a couple of months.

Each of these is routine when planned and disproportionately annoying when discovered late, because they tend to affect data models rather than screens — a customer record designed around a card token does not gracefully acquire a Direct Debit mandate lifecycle afterwards.

How the working relationship runs across four hours

The UK is the easiest of our overseas markets to serve, and the reason is arithmetic. India is 4.5 hours ahead in winter and 5.5 in summer, so our afternoon covers your morning through early afternoon — roughly four hours of genuine live overlap every working day.

That is enough for a daily check-in and same-day resolution of anything blocking work, which removes most of the uncertainty people associate with offshore delivery. A question raised at ten in the morning in London is answered the same morning rather than the next day.

Combined with a staging URL you can open at any time and milestone-based payment, it means visibility is structural rather than a matter of reassurance. In practice UK clients stop asking for status updates within a few weeks, because the link answers the question a status meeting was being used to answer.

What drives the cost

We do not publish a price list, because a number given before understanding the work is a guess someone pays for later. These are the factors that actually move the figure in this market.

  • Whether accessibility is in scope from design

    WCAG 2.2 AA built in from the start adds modestly. Retrofitting after design sign-off usually means revisiting the palette and component library, which is a substantially larger number.

  • State of the existing tag stack

    Implementing consent that genuinely gates is straightforward on a clean site and awkward where years of accumulated scripts have no identifiable owner. Auditing first is usually cheaper.

  • Direct Debit or subscription billing

    Card payments are simple. Direct Debit brings mandate setup, advance notification, multi-day settlement and a payer guarantee scheme, all of which reach the data model rather than just the checkout.

  • Data residency requirements

    UK or EU hosting is straightforward when decided during architecture and disruptive when discovered afterwards, occasionally requiring application changes as well as a migration.

  • Whether a CMS is genuinely needed

    A site your team edits weekly justifies an editing layer with permissions and preview. A site that changes twice a year does not, and paying for an unused CMS is common.

Work we have actually shipped

Greenstrix

Brand and product site for an exporter of eco-friendly packaging, built for an international B2B audience around technical specification rather than marketing copy.

Visit site

K Designs Studio

Portfolio site for a luxury interior design practice, where visual ambition and genuine page performance both had to hold.

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SmartInvento

Our multi-tenant inventory SaaS with role-based access and analytics — a product we built and operate, which is the relevant evidence for application-grade web work.

Visit site

How the project runs

  1. Audit what currently fires

    For an existing site we inventory every script that loads before consent, because that list is usually longer than anyone expects and it defines the work.

  2. Set the accessibility target at design

    Contrast, focus visibility, keyboard order and labelling are decided while designing, where changing them is free rather than a brand decision.

  3. Build consent that genuinely gates

    Non-essential scripts do not load until consent is given, the choice is recorded with timestamp and notice version, and withdrawal takes effect rather than being stored.

  4. Plan UK-specific integrations early

    Postcode lookup, Companies House and Direct Debit mandate lifecycles are designed into the data model rather than added to finished screens.

  5. Use the daily overlap deliberately

    A standing slot in your morning with one named contact each side, so anything blocking work is resolved the same day rather than the next.

  6. Publish an honest accessibility statement

    Produced from a real audit listing what conforms, what does not and when it will be fixed — a document that survives someone actually checking it.

Questions worth asking any vendor

These apply to us as much as to anyone else bidding for your work.

  • Open the site with developer tools and check whether analytics fires before you touch the banner. If it does, the consent implementation does not comply with PECR.
  • Ask whether WCAG 2.2 AA is contractually in scope and how conformance will be evidenced, particularly if you sell to public sector or large organisations.
  • Ask to see an accessibility statement produced from an actual audit. Templates claiming full conformance are trivially disproved and worse than an honest partial one.
  • If you take recurring payments, confirm the vendor has built Direct Debit before. Modelling it as a delayed card charge causes reconciliation problems within months.
  • Settle hosting location during architecture and get it in writing if residency matters to your sector or your customers.

What you get on every project

  • A written scope with fixed milestones before any development starts — no open-ended hourly billing.
  • A staging URL you can check at any time, so progress is visible rather than reported.
  • One named point of contact, not a ticket queue.
  • Invoicing in GBP, under Easywork Solutions Private Limited.
  • Full source code, design files and hosting credentials transferred to you on final payment.

Common questions

Our site has a cookie banner. Is that enough?

Usually not. PECR requires consent before non-essential cookies are set, which is a sequencing requirement. The common failure is a banner that records a preference while analytics and marketing tags have already fired on page load. Done properly, those scripts do not load until consent is given, the choice is recorded with a timestamp and notice version, refusing is as easy as accepting, and withdrawal takes effect.

Do we need to meet WCAG 2.2 AA?

If you supply the public sector, or hope to, effectively yes — and large private buyers, universities, healthcare organisations and charities increasingly ask the same questions. It is a procurement gate rather than a quality preference. Built in from design it adds modestly; retrofitted after sign-off it usually means revisiting your palette and components.

What should our accessibility statement say?

What is actually true. A statement saying "partially conformant" with the specific known issues and a remediation timeline is defensible and demonstrates competence. One claiming full conformance for a site that fails a keyboard test is worse than saying nothing, because it is trivially disproved by anyone who checks.

How much overlap do we get with your team?

India is 4.5 hours ahead in winter and 5.5 in summer, so our afternoon covers your morning through early afternoon — around four hours of live overlap daily. That is comfortably enough for a daily check-in and same-day resolution of blockers, which is why UK projects run more smoothly for us than US ones.

Can you handle Direct Debit for subscriptions?

Yes, and it is worth flagging early because it is not a card payment with a delay. There is a mandate setup process, a requirement to notify before collection, a multi-day settlement window and a guarantee scheme letting the payer reclaim a payment. Those reach the data model, so retrofitting them into a customer record designed around card tokens is awkward.

Where will our data be hosted?

Wherever you need it. If UK or EU residency is a requirement we deploy to a UK or EU region on AWS or your preferred provider. We raise this during the first architecture conversation, because moving hosting after launch is disruptive and can require application changes rather than just a migration.

Do you charge UK VAT?

No. As a non-UK supplier our invoices do not carry UK VAT, which normally means a reverse charge entry on your side. We invoice in GBP or USD under Easywork Solutions Private Limited, and your accountant will confirm the treatment for your circumstances.

How people search for this in the UK

A meaningful share of search in this market happens in a language other than English. These are the terms people actually use — we work with your translator for customer-facing copy rather than relying on machine translation.

British English

  • web development company
  • bespoke website design
  • website design agency
  • web application development
  • website optimisation
  • enquiry form
  • website maintenance and support
  • responsive website design
  • website accessibility audit
  • cookie consent banner
  • website hosting UK
  • limited company website
  • website redesign cost
  • content management system
  • website migration
  • ecommerce website design

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