Greenstrix
Brand and product site for an exporter of eco-friendly packaging, built for an international B2B audience around technical specification rather than marketing copy.
Visit siteServing the United Kingdom
EasyWork Solutions builds websites and web applications for UK companies from Surat, India. Two requirements shape a UK build more than anything technical: PECR governs cookies more strictly than most people assume, and accessibility is a gating question the moment you sell to the public sector or a large organisation.
Web development for UK businesses must satisfy PECR, which requires consent before non-essential cookies are set rather than after, and increasingly WCAG 2.2 AA accessibility, which public-sector and enterprise procurement treats as a pass-or-fail question. EasyWork Solutions builds to both from the design stage, with around four hours of live overlap daily.
The most common technical failure we find on UK websites is a consent banner that does not gate anything. Analytics and marketing tags fire on page load, the banner appears, the visitor clicks something, and their choice changes nothing except a stored preference. This is straightforwardly non-compliant and it is extremely common, because banners are usually added to a finished site rather than built into one.
The Privacy and Electronic Communications Regulations require consent before non-essential cookies or similar technologies are set. That is a sequencing requirement, not a disclosure requirement, and it is what most implementations get wrong. Doing it properly means non-essential scripts genuinely do not load until consent is given, the choice is recorded with a timestamp and the version of the notice it applied to, refusing is as easy as accepting, and withdrawal later actually takes effect.
It is inexpensive when planned and irritating when retrofitted, particularly where a tag manager has accumulated scripts over several years that nobody can now attribute to an owner. Auditing what actually fires on your pages before consent is a short exercise and is usually more surprising than clients expect.
UK public sector bodies operate under accessibility regulations, and that requirement propagates outward: if you supply them, or hope to, your own digital services get examined. Large private-sector buyers increasingly ask the same questions, and universities, NHS-adjacent organisations and charities almost always do.
The practical target is WCAG 2.2 AA. The failures that cause a bid to fail are consistent and unremarkable — colour contrast chosen for brand rather than legibility, form inputs with no programmatically associated label, content that cannot be reached or operated by keyboard, dynamic updates a screen reader never announces, and images carrying meaning with decorative alternative text.
Built in from the design stage this adds modestly to a project. Retrofitted after a design is signed off it usually means revisiting the colour palette and the component library — which is to say, revisiting the two things the sign-off was supposed to settle. That is why we raise it during design rather than during testing.
UK organisations subject to the accessibility regulations must publish an accessibility statement, and a large proportion of published statements are inaccurate — they claim full conformance for sites that plainly do not conform, or they were written once and never revisited after three years of content changes.
An inaccurate statement is worse than an honest one. A statement that says "partially conformant" and lists the specific known issues with a remediation timeline is defensible and demonstrates competence. One that claims full conformance and is trivially disproved by opening the site with a keyboard is not.
So we produce the statement from an actual audit rather than from a template, listing what conforms, what does not, why, and when it will be addressed. That document then survives being read by someone who checks it, which is the only test that matters.
UK web projects tend to share a set of integrations that rarely come up elsewhere. Address lookup by postcode, which UK users expect and which materially reduces failed deliveries and support contacts. Companies House lookup for B2B sign-up flows, so a business customer types a company number rather than filling in six fields you then have to verify.
Payment providers popular in the UK, and for subscription businesses, Direct Debit — which behaves nothing like a card payment. It has a mandate setup process, a notification requirement before collection, a several-day settlement window, and a guarantee scheme that allows the payer to reclaim a payment. Modelling that as "a card charge with a delay" produces reconciliation problems within a couple of months.
Each of these is routine when planned and disproportionately annoying when discovered late, because they tend to affect data models rather than screens — a customer record designed around a card token does not gracefully acquire a Direct Debit mandate lifecycle afterwards.
The UK is the easiest of our overseas markets to serve, and the reason is arithmetic. India is 4.5 hours ahead in winter and 5.5 in summer, so our afternoon covers your morning through early afternoon — roughly four hours of genuine live overlap every working day.
That is enough for a daily check-in and same-day resolution of anything blocking work, which removes most of the uncertainty people associate with offshore delivery. A question raised at ten in the morning in London is answered the same morning rather than the next day.
Combined with a staging URL you can open at any time and milestone-based payment, it means visibility is structural rather than a matter of reassurance. In practice UK clients stop asking for status updates within a few weeks, because the link answers the question a status meeting was being used to answer.
We do not publish a price list, because a number given before understanding the work is a guess someone pays for later. These are the factors that actually move the figure in this market.
WCAG 2.2 AA built in from the start adds modestly. Retrofitting after design sign-off usually means revisiting the palette and component library, which is a substantially larger number.
Implementing consent that genuinely gates is straightforward on a clean site and awkward where years of accumulated scripts have no identifiable owner. Auditing first is usually cheaper.
Card payments are simple. Direct Debit brings mandate setup, advance notification, multi-day settlement and a payer guarantee scheme, all of which reach the data model rather than just the checkout.
UK or EU hosting is straightforward when decided during architecture and disruptive when discovered afterwards, occasionally requiring application changes as well as a migration.
A site your team edits weekly justifies an editing layer with permissions and preview. A site that changes twice a year does not, and paying for an unused CMS is common.
Brand and product site for an exporter of eco-friendly packaging, built for an international B2B audience around technical specification rather than marketing copy.
Visit sitePortfolio site for a luxury interior design practice, where visual ambition and genuine page performance both had to hold.
Visit siteOur multi-tenant inventory SaaS with role-based access and analytics — a product we built and operate, which is the relevant evidence for application-grade web work.
Visit siteFor an existing site we inventory every script that loads before consent, because that list is usually longer than anyone expects and it defines the work.
Contrast, focus visibility, keyboard order and labelling are decided while designing, where changing them is free rather than a brand decision.
Non-essential scripts do not load until consent is given, the choice is recorded with timestamp and notice version, and withdrawal takes effect rather than being stored.
Postcode lookup, Companies House and Direct Debit mandate lifecycles are designed into the data model rather than added to finished screens.
A standing slot in your morning with one named contact each side, so anything blocking work is resolved the same day rather than the next.
Produced from a real audit listing what conforms, what does not and when it will be fixed — a document that survives someone actually checking it.
These apply to us as much as to anyone else bidding for your work.
Usually not. PECR requires consent before non-essential cookies are set, which is a sequencing requirement. The common failure is a banner that records a preference while analytics and marketing tags have already fired on page load. Done properly, those scripts do not load until consent is given, the choice is recorded with a timestamp and notice version, refusing is as easy as accepting, and withdrawal takes effect.
If you supply the public sector, or hope to, effectively yes — and large private buyers, universities, healthcare organisations and charities increasingly ask the same questions. It is a procurement gate rather than a quality preference. Built in from design it adds modestly; retrofitted after sign-off it usually means revisiting your palette and components.
What is actually true. A statement saying "partially conformant" with the specific known issues and a remediation timeline is defensible and demonstrates competence. One claiming full conformance for a site that fails a keyboard test is worse than saying nothing, because it is trivially disproved by anyone who checks.
India is 4.5 hours ahead in winter and 5.5 in summer, so our afternoon covers your morning through early afternoon — around four hours of live overlap daily. That is comfortably enough for a daily check-in and same-day resolution of blockers, which is why UK projects run more smoothly for us than US ones.
Yes, and it is worth flagging early because it is not a card payment with a delay. There is a mandate setup process, a requirement to notify before collection, a multi-day settlement window and a guarantee scheme letting the payer reclaim a payment. Those reach the data model, so retrofitting them into a customer record designed around card tokens is awkward.
Wherever you need it. If UK or EU residency is a requirement we deploy to a UK or EU region on AWS or your preferred provider. We raise this during the first architecture conversation, because moving hosting after launch is disruptive and can require application changes rather than just a migration.
No. As a non-UK supplier our invoices do not carry UK VAT, which normally means a reverse charge entry on your side. We invoice in GBP or USD under Easywork Solutions Private Limited, and your accountant will confirm the treatment for your circumstances.
A meaningful share of search in this market happens in a language other than English. These are the terms people actually use — we work with your translator for customer-facing copy rather than relying on machine translation.
Last reviewed 2026-08-06 by the EasyWork Solutions team.